Ed Burns, founder of OrcaScale
Why OrcaScale

Businesses shouldn't have to choose.

Between slow, expensive custom software and off-the-shelf tools that don't really fit — that's a false choice. I build bespoke systems that fit exactly how you work, at a pace and price that makes sense. And you see it running before you spend a penny.

01Why Orca

Built to win — not just to function.

Intelligence first
AI isn't something I bolt on at the end. It's how the system thinks — built into the decisions, the alerts and the outputs from day one.
Everything connected
Orcas hunt in pods. Your tools, teams and workflows should work the same way. I close the gaps — the ones that cost you money every day.
Built to win
I'm not here to keep you in the game. I build things that put you ahead of whoever's behind you — faster quotes, fewer errors, less headcount cost.
The right target
Orcas don't waste energy. Neither do I. I find the one thing costing you the most, fix that first, and prove it before anything else moves.
Ed Burns
02Meet Ed

I'm Ed. I build systems.

6 yrs
Building systems
300+
Businesses
35+
Countries

Six years deep, 300+ businesses across 35+ countries, and one boring conclusion — building has never been easier, or quicker. The tools exist. The AI exists. A motivated person with the right knowledge can ship in a weekend what used to take a team three months.

But — and this is the part nobody tells you — you still need to know how to build. The right tech for the job. Security done properly. A real lead-gen strategy that doesn't rely on hope. And the truth most agencies are still ducking: SEO is dead. AEO and GEO are here. If your business isn't being recommended inside ChatGPT, Claude and Gemini answers, you're invisible.

That's the gap I close. I help SMEs scale up — with bespoke systems, AI that actually works on your data, and the playbook for getting found in the new search era. Easier than ever, done properly.

03Follow the work

Latest from @vibe_code.

Daily breakdowns of the systems, automations and software I ship.

You see it working before you commit.

No exceptions. Start with a free demo, or book twenty minutes and I'll show you what I'd build.

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